*Job Summary* As the Director of Marketing, you will be responsible for leading and overseeing the marketing strategies and initiatives of the company. You will play a crucial role in driving brand awareness, customer acquisition, and revenue growth through various marketing channels. *Duties* - Develop and execute comprehensive marketing plans to drive sales and increase brand visibility - Manage the marketing team, providing guidance, mentorship, and fostering a collaborative environment - Conduct market research to identify trends, opportunities, and threats - Oversee product management strategies to ensure alignment with marketing goals - Lead performance marketing campaigns across digital platforms - Drive e-commerce initiatives to enhance online presence and sales - Collaborate with sales teams to develop integrated marketing and sales strategies - Utilize SEO strategies to improve organic search rankings - Create compelling advertising campaigns that resonate with target audiences - Oversee copywriting efforts for various marketing materials *Qualifications* - Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred - Proven experience in a senior marketing role with expertise in E-commerce, Product Management, Sales, Advertising, SEO, and Copywriting - Strong analytical skills with the ability to interpret data and make strategic decisions - Excellent leadership and communication skills to effectively manage a team and collaborate across departments - In-depth knowledge of market trends and consumer behavior to drive successful marketing campaigns
Job Type: Full-time
Benefits:
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- Monday to Friday
- Weekends as needed
Experience:
- Marketing: 2 years (Preferred)
Ability to Commute:
- Austin, TX 78750 (Required)
Ability to Relocate:
- Austin, TX 78750: Relocate before starting work (Required)
Work Location: In person