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A Great Place to Work

The City of Buda is a fantastic organization to work for, one that values both its customers and employees. Employment with the City of Buda offers opportunities for personal and professional growth in a dynamic environment. The City of Buda is searching for talented and motivated individuals who are committed to practicing the qualities of Meeting the Needs of the Citizens.

Thank you for interest in employment with the City of Buda. Please use the links on this page to view current job openings with the city. We only accept applications for positions that are currently open and advertised. Our online employment site allows applicants to easily search and apply for open positions. The City of Buda prefers you apply via our online employment application. Applications must be submitted by the closing date on our employment opportunities page.

People requiring assistance should contact the City’s Department of Human Resources at (512)523-1080.

Equal Employment Opportunity
It is the City of Buda's policy to provide equal employment opportunity through recruitment, selection, retention and advancement in all job classifications, without regard to race, color, religion, sex, age, national origin or disability, and to ensure that all matters affecting employees' terms and conditions of employment are administered in a manner consistent with applicable federal, state and local law.

Job Detail

Marketing Specialist II (Open Positions: 1)

Closes On: July 26, 2024 at 11:59 PM CST

Department: Destination Services
Job Status: Full-Time
Status: Open Until Filled
Details: $52,242.82/year + depending on qualifications and experience. Resume and Cover Letter Required

Job Description Summary

JOB SUMMARY

The Destination Services Marketing Specialist II works under the Destination Services Director and serves as a key contributor in furthering the marketing and promotion efforts of the department. The Marketing Specialist II assists with the planning, development, and implementation of marketing campaigns and strategies, with a heavy emphasis on content creation, graphic design, storytelling, and video production.

ESSENTIAL JOB FUNCTIONS

Responsible for brand development and concepts on City programs, projects, and events
Develops annual advertising plan; executes contracts and oversees the creation of advertising materials
Creates digital elements and assets for City and tourism related campaigns including forms, surveys, interactive documents, webpages, mobile applications, etc.
Collaborates with Director to research and develop marketing strategies and study trends to increase city, tourism, and brand awareness
Supports the Director in following-up with leads derived from sales and trade development efforts, and building/maintaining business relationships
Responsible for identifying storytelling opportunities for the City and/or community, creating the concept and content for the story
Schedules, films, and edits monthly video features on Buda activities, events, businesses, residents, and attractions
Conceptualizes, designs, and implements branding and marketing collateral for internal and external audiences including but not limited to brochures, billboards, magazines, flyers, merchandise, promotional materials, etc.
Produces City news magazine, dining, and entertainment guides, including writing, layout, and design; coordinates printing and distribution
Creates content for social media platforms including but not limited to posts, photos, videos, and other creative content; engages with followers, regional pages and potential influencers; maintains branding across platforms, etc.
Manages City’s website and coordinates with department communicators in ensuring webpages are regularly updated.
Assists with the implementation monthly marketing and social media plans
Reviews analytics reports for social media and website platforms and provides recommendations to guide departments digital outreach
Works with team in planning, coordinating, and executing large scale events with a primary concentration on vendor management, marketing, sponsorship outreach and other responsibilities as needed
Participates in advocating the visitor center and services at events including setup and breakdown of mobile visitor center, interacting with attendees and various advocacy efforts put forth by the department
Prepares contracts with artists and musicians for special events; negotiates and prepares professional service agreements; supervises the staging and logistics of city events, as needed
Coordinates with local hotels by providing assistance on promotional and marketing tasks
Manages the recruitment and facilitation of the film friendly and music friendly programs
Contributes to maintaining the websites and all related websites for accuracy, changes, and updates
Recruits, trains, and supervises community volunteers and interns to support department programming
Performs other related job duties as assigned

QUALIFICATIONS

Education and Experience:

Bachelor’s Degree in Marketing, Communication, Public Relations or other related fields. Four (4) years of qualified experience in related field.

Preferred Qualifications:

Experience in video production, including filming, sound, and editing with Adobe Create Suite: Premier
Experience with graphic design through Adobe Creative Suite: InDesign, Photoshop, Illustrator, Lightroom, etc.
Experience with camera, audio, and lighting equipment
Two (2) years-experience planning and executing events
Two (2) years-experience managing social media and websites

Knowledge, Skills and Abilities:

Knowledge of graphic design, video production, and photography and associated software. Adobe Creative Suite preferred
Knowledge of professional camera, audio, and lighting equipment
Skill in written and verbal communications
Skill in social media including Facebook, Instagram, Twitter, and YouTube and programs to manage and analyze them
Skill in using computers for data entry, word processing and/or accounting purposes
Skill in working effectively and efficiently without direct supervision
Ability to work in a collaborative team environment
Ability to write reports, prepare business letters, expositions, and summaries with proper format, punctuation, spelling, and grammar, using all parts of speech
Ability to perform duties with tact, organization, and on schedule
Ability to respond to upset customers and visitors
Ability to maintain positive working relationships with citizens, the public, employees, and volunteers
Ability to remain flexible and open to new ideas and encourages others to value change
Ability to identify ways to incorporate new practices into existing framework
Ability to work well under pressure and stress; meet deadlines; plan, organize and prioritize multiple work assignments
Ability to organize and communicate effectively

PHYSICAL DEMANDS

The work is light and includes exerting up to 20 pounds occasionally and/or up to 10 pounds of force to move objects and the following physical abilities: balancing, climbing, crawling, crouching, grasping, handling, hearing, kneeling, lifting, mental acuity, pulling, pushing, reaching, speaking, standing, talking, visual acuity, and walking.

WORK ENVIRONMENT

The work is typically performed in a dynamic, collaborative environment that requires smooth adaptation and flexibility to changing goals, priorities, and needs. Some evenings and weekends are required for meetings, events, and programs. This position works on-site.

City of Buda, TX jobs

Marketing Specialist II