TSEG (a division of Cloud8sixteen, Inc) is a full-service digital marketing agency that focuses primarily on the legal industry. Our goal is to provide high-quality, innovative digital marketing services to our legal clients on an exclusive basis. In terms of paid search, we’re focused on delivering the greatest amount of exposure for the best value to our clients. We adapt to countless changes in the paid search world while remaining competitive in the legal market. As a Full-time Social Advertising Analyst, you will be responsible for overseeing and analyzing multiple client campaigns in Facebook, LinkedIn, Taboola, TikTok and other social media and native platforms. You will be a part of a growing social media advertising team and report directly to the Director of Social & Digital Advertising.

Responsibilities

Create, implement, track, analyze, and optimize paid social advertising campaigns on Facebook, LinkedIn, Taboola, and other social platforms
Provide consistent and effective support to Director of Social & Digital Advertising on day-to-day management of campaigns and new paid social opportunities
Create new ad accounts and Facebook Business pages
Conduct new ad campaign demographic research
Write social media ad copy
Monitor and reply to comments
Generate weekly social media campaign reports to gauge success of campaigns
Update ad copy and posts to include relevant keywords for SEO purposes
A/B split testing of creatives and landing pages
Perform regular quality assurance/quality control checks on assigned client campaigns to ensure they are running as contracted
Although this is a remote position, you are willing to be present at company meetings and events in Austin, TX

Professional Skills & Qualifications

1-3 years experience in paid search marketing (paid social marketing preferred)
Hands-on experience with Facebook Ads required (additional platform experience is a bonus - LinkedIn, Taboola, TikTok, Twitter, etc).
Bachelor's Degree preferred (not required)
Experience in social media or paid search for the legal industry (or other competitive market) preferred
Ability to meet deadlines and multi-task
Extremely detail oriented with the ability to manage multiple data and analysis for a volume of campaigns
Ability to work well in high pressure situations and maintain a positive demeanor
In-depth knowledge of Facebook Business Manager
Excellent communication skills
Eagerness to learn about new innovations and software
Keen problem-solving and troubleshooting abilities
Overall positive attitude that can mesh well with our culture

Job Type: Full-time

Pay: $45,000.00 - $55,000.00 per year

Benefits:

401(k)
401(k) matching
Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Professional development assistance
Referral program
Retirement plan
Vision insurance

Schedule:

8 hour shift
Monday to Friday

Education:

Bachelor's (Preferred)

Experience:

Social media marketing: 1 year (Preferred)
Facebook Advertising: 1 year (Preferred)

Location:

Austin, TX (Required)

Work Location: Remote

TSEG

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Social Advertising Analyst