11/15/2024

Position: Content Marketing Specialist
Department: Marketing
Reports To: Content Marketing Manager
FLSA Status: Exempt
Company: Revenue Cycle Coding Strategies
Location: Remote
Salary: $59,000/yr exempt

SCOPE/GENERAL PURPOSE OF JOB:
The Content Marketing Specialist will support the Marketing Department by managing and executing a range of administrative tasks, ensuring brand consistency, and improving marketing processes. This role requires versatility, as it involves close collaboration with both the Marketing and Client Development teams to ensure the seamless flow of projects and communications. Responsibilities include finalizing presentations, maintaining brand visuals across channels, and managing essential content-related tasks like publishing articles, posting on social media, and managing email automation. The ideal candidate will possess a keen eye for detail and a proactive approach to identifying and suggesting process improvements.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Marketing Support: Finalize presentations, prepare reports, and manage documents for marketing initiatives. Ensure brand consistency and design standards in documents (Word, PowerPoint, etc.).
Brand Consistency: Understand and uphold brand standards across all marketing and client development materials.
Project Coordination: Communicate with the marketing and client development teams to ensure alignment and support for campaigns, events, and projects.
Process Management: Maintain and organize marketing systems, processes, and workflows, recommending improvements when necessary.
Content Management: Oversee tradeshow follow-up, manage triggered email automation, and assist with updating and maintaining marketing collateral.
Collaboration: Work closely with cross-functional teams.

EDUCATION AND/OR EXPERIENCE:

Bachelor’s degree in Marketing, Communications, Business Administration, or equivalent combination of education and experience.
3+ years of experience in a marketing department or agency.
Background in healthcare marketing or administration is a plus.

QUALIFICATIONS:

Hard Skills
- Guru: Microsoft Office including Word, Excel, and PowerPoint proficiency
- Advanced: Office 365 (Teams, Viva, Planner)
- Expert: Social Media Channels – LinkedIn Facebook, Twitter, Instagram, YouTube, etc.
- Intermediate: Experience with Marketing CRM platforms; preferably MailChimp and Dynamics 365
Soft Skills
- Attention to detail and organization skills
- Ability to contribute individually and collaborate in cross-functional teams
- Ability to create or gather content and edit for effective messaging
- Excellent communication skills – both written and verbal
- Positive attitude and strive for excellence individually and for the team
- Versatility and excitement for performing a variety of tasks

SUPERVISORY RESPONSIBILITIES:

None

PHYSICAL DEMANDS:
The physical demands described are representative of those that an employee must meet to perform the essential functions of this position successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. This position requires a full range of body motion including manual and finger dexterity and eye-hand coordination. The position additionally requires standing/sitting for extensive periods. Occasional lifting and carrying items weighing up to forty (40) pounds may be required. Requires corrected vision and hearing to normal range.

WORK ENVIRONMENT:
The work environment characteristics described are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. Work is performed in an office environment involving frequent interaction with staff, clients, and the general public.

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